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The ItsGoingOff team comprises:
 Tracy - Oceanographer and surfer. Tracy has an MSc degree in Oceanography and has spent the last six years working on computer wave models within a coastal consultancy company. She started surfing about seven years ago and now surfs whenever she can, entering competitions in Cornwall and on the South Coast. Her best results have been 1st in the South Coast Surf Contest, 1999, and 4th in the English Nationals, 2001.
 Andy Lewis Web designer from Pure Software Ltd.
Andy designed the web site and did all the
programming for the ItsGoingOff services.
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Colin Brown - Artist. Colin drew
all the piccies on the web site.
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March 2000
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The creation of ItsGoingOff was driven by the need to obtain cheap and accurate
forecasts and surf informatoin while on the move or away from a computer.
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June 2000
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We started developing our first web site - a subscription service, with surf forecasts and beach checks.
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December 2000
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The subscription service was almost ready to launch
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January 2001
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We postponed the launch to develop the capability to do Messages on
Demand, together with a credits-based system. We also added the wave
buoy data to the plan. We commissioned a company to set up the technical
side of things with a launch date of 1st May. The company messed us
about and failed to come up with the goods. So ItsGoingOff started again.
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July 2001
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Commissioned Pure Software Ltd, who have been brilliant. We added an
automated forecasting system, so that the forecasts will not be subject
to human error, or hangovers, and I can spend more time surfing.
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March 2002
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ItsGoingOff launch at the Student Nationals in Newquay.
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Note that ItsGoingOff do not have any funding from Venture Capitalists,
so there's no-one to pull the plug on us if we don't make lots of money!
As long as the service makes enough money to cover basic costs we will
be here providing you with cheap and convenient surf information. We've
found ItsGoingOff's service useful already, for accurate forecasts on
surf trips and wave buoy data from our beds. We hope you enjoy it too!
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